In the process of beefing up our guy gifts, we have come across a new awesome shaving cream from Vermont called Ursa Major. The creators, Oliver & Emily, say, "we created Ursa Major to provide men with a spirited natural alternative to the bland, toxin-laden products that pervade today's market." SOLD! We, um, Bruce, was willing to give it a try. I have to say I, he, we, love the results. A comfortable shave and sublime aroma. Very kissable, if you must know.